A lifestyle collection for girls on the grind and the fashionably fearless. Curated by women, for women. With a collection of clothing including street-wear infused apparel blended with custom creations, all items are made proudly in Canada. GWG SHOP is a multi dimensional brand and style movement that aims to fill in the void for young trendsetters and tastemakers.


meet the girls

50 ladies deep, and we growin' like mildew.


the blog is hot, the blog is hot

These are a few of our favourite things.